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The $100K/Month Local Service Business Checklist

The 4 rules from the video, turned into steps you can do this week. They work for HVAC, real estate, law firms, contractors, and any local service business.

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01Sell small, sell often

Stop waiting on one huge job. Sell a small, fast job to many people and get paid every week.

BusinessDon't chaseSell instead
HVACNew AC units$200 AC tune-up for every house
Law firmWaiting for the big trialQuick consultations, small settlements
Real estate$2M luxury listings$300K starter homes
Contractor / roofer$20K full replacements$1,500 repairs

02Tell them what they don't need

The menu close: first unsell what they don't need (that builds trust), then offer what they actually need.

HVAC script: "Sir, you don't need a new AC. Your motor is broken, so I'll just fix the motor for $500. But you should get the AC checked every year. I can do that for $200."

Law script: "You don't need a full lawsuit yet. Let's send a warning letter first."

03Go crazy to find customers

If 20 doors give you 1 sale, knock on 200. Want more money? Do more outreach.

HVAC

Door hangers, yard signs, and flyers offering a free check-up, by neighborhood.

Real estate

Call For-Sale-By-Owner sellers every day.

Law

Direct mail to people who need your exact service.

Contractor

Knock on doors around every job you finish.

$10,000 = 50 customers × $200

04Charge for speed + monthly plans

Your first 30 days

Week 1Pick your small job and price it. Write your honest scripts. Set your outreach number.
Week 2Do daily outreach. Sell the small job only. Track contacts → sales.
Week 3Add the rush fee. Pitch the monthly plan after every job.
Week 4Double whatever channel worked best. Review: jobs/week, plan members, revenue.

Comment your business type under the video. I'll reply with the small job I'd sell first.

More leads only help if someone answers them. Quiotech builds AI receptionists that pick up every call and book the job. Talk to us

Based on the plan Alex Hormozi shared on his channel; adapted for any local service business.